We have been able to notice how in recent years taxi services have risen in the market. Applications like Uber have facilitated all processes and the way in which we have contact with customers. However, in the face of such demand, the business needs to continually look for drivers to add to its apps. Making them a pillar of the operation of the company and the application.
An Accenture study revealed that two-thirds of US car owners who use taxis would sell their vehicles in the next 10 years. Additionally, Allied Market Research states that the transportation services market will reach $126,521.2 million. For all this, it is vital to hire drivers who can align with your objectives and maintain dignified behavior.
Reasons why a driver joins the company
One of the main reasons a driver joins the ride-hailing business is the new amenities. There has been so much publicity about the benefits that digitalization has brought, such as flexible schedules, payment security, among others. Keeping drivers motivated since they can fit their work into their personal life and not the other way around, as often happens in other fields of work.
The most positive thing is that previous experience is not always required to be able to enter, since it seeks to train everyone in the same way. In most cases you only need to have a vehicle and register in the app. It would be up to each company to train, give more specific rules or requirements according to their ideals.
Factors that could influence the drivers of a taxi service
Just as there are reasons why a driver seeks to enter new transportation companies, there are reasons for their possible behaviors. We will delve into the ones that are most commonly seen, so that you are prepared for different situations and do not affect the work chain.
Ratings between drivers
Apps or taxi services that use software usually implement classifications. This not only applies to passengers, but drivers are also located by rank. It works as a motivator in most cases, but sometimes it can work against us and alter the employee's behavior.
Let's review the reason for this, if a good grade is received, of course the person will be happy, functioning as positive reinforcement. On the other hand, if they are rated indifferently, this may demotivate them and it is not surprising. Therefore, an empathetic and well-systematized rating system is very important to keep everyone inspired.
Income and financial security
We are not going to lie, despite having a professional vocation, income is the most important aspect when choosing a job. We all deserve to earn for our efforts and skills, so it's no surprise that drivers have expectations. Taking this into account, remuneration will be a key element that will measure behavior, no one underpaid lives happily.
As the head of a taxi service you should not neglect this, as it will affect the treatment of passengers and ultimately the company. However, working with transportation apps makes it easier to know exact amounts. The number of trips they make and their trajectory will determine their income. Consequently, they will be able to have control of their daily, weekly and monthly income.
Reservation admission
In taxi software, information is usually provided when a trip request arrives. It is usually the essentials, the passenger's location, where they are going and when they want the reservation. Having the advantage that it has been accepted, it can be cancelled, of course, if there is no justification, many companies impose fines. Making the decision to make a reservation not be taken lightly.
Shifts and work schedules
The hours of work usually depend on the driver and whether they have other jobs. That is, they have the freedom to choose whether they work full-time or part-time. It will also depend on the hours in which they are considered most productive.
It is understandable that there are people who choose to sleep all morning and start working in the afternoons or at night. However, there are many who prefer to be productive during the day, leaving time for their social life. For example, it is known that people who come to party are picked up during night shifts. Not everyone wants to deal with drunk or impertinent passengers.
Why is it so necessary to follow up with drivers?
We already know the reasons why drivers start in the business and what factors affect their decisions. We must be aware that they are the main support system of the transportation market. And they can significantly affect the image of the brand or others in the following way.
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The safety of passengers depends solely on the driver's hand, it is not anything. In addition, the driver's safety is also in their hands, involving insurance, damage to vehicles, among others.
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The company depends almost entirely on drivers for its good reputation in the market. Quality service from the driver is equivalent to quality service from the company. This includes cleanliness, treatment, maintaining standards and punctuality.
Keep the spine of the company cared for
It is established that the drivers are the representatives of the taxi services . Since they are what make the experience go from the app to the physical. Value your old employees and give new ones the care they deserve. This way the column will be stable so that the rest of the machinery can be maintained.